Tuesday 10 December 2013

BEAUTY VENDING MACHINES

Ever been caught without your makeup bag while rushing for work or a date? With the new concept of beauty vending machines, days of being makeup-less could be no more.

The first ever beauty vending machine was launched earlier this year in Harvey Nichols BeautyMART boutique, selling bags filled with girly treats from face cream and nail varnish to makeup kits and emergency beauty supplies. There are 32 bags to choose from; there's a Love and Peace bag, a Fashion Emergency bag, and even a Clubbing kit, depending on your needs.
Picture courtesy of: www.getthegloss.com

To keep up with the hectic pace of their consumers' lives, L’Oréal Paris have launched make-up vending machines in NYC Subway, the first-ever intelligent shopping experience. All you need to do is to step in front of a full-length mirror and digital animations featuring potential makeup combinations will pop up next to your image and offer you products that you can buy on the spot.  The choices either “Match” or “Clash” with whatever you’re wearing. The machines feature various eye, lip, and nail products from L’Oréal’s Colour Riche collection as well as the brand’s newly launched Voluminous Butterfly mascara. 


Pictures courtesy of : http://www.brandingmagazine.com

For busy working mums like me, always rushing to and from work, these innovations cannot come soon enough. Let's hope they roll out to Asia soon.

Zonna Ong, Designer

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